Hi! I'm Angela,
an award-winning Art Director and storyteller.
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I conceptualize, design, and direct in the medium best fit for each story, and believe top work is rooted in a focused vision, stellar design, and a synergetic team.
We needed to add delight and engagement to a buttoned-up conference. We created vibrant illustrations and animations for key Google Cloud Next conference moments, also available to be experienced in-person in 3D Virtual Reality at the event.
Online reach of 2M+ users 35K+ attendees
Role: Conceptual, Art Direction, Design
SEPHORA
We needed a demonstrative way to deliver new product info to our store employees. We created a series of videos to highlight September 2019's new product launches.
Includes live-action and motion graphics.
Engagement was up 23%; retention 31%
Role: Conceptual, Art Direction, Creative Direction
A one-of-a-kind social media activation: tens of thousands from Google's audience submitted Halloween costume requests. We then created the ideas as animated illustrations and the creations were published live in realtime.
The campaign received several million impressions and is still garnering more
Role: Conceptual, Art Direction, Illustration
MICROSOFT
Invited among 10 creative leaders globally to form the Microsoft Creator Council and create campaigns to drive developer awareness of their tools.
Worked closely with User Research & Product Marketing to create a proof-of-concept campaign inspiring creators and showcasing the capabilities of the tools.
Role: Conceptual, Art Direction, Creative Direction, Design
Sound on for the full experience!
