Every year, Google gets into the spirit of Halloween. This year, we wanted to highlight the magic of Google Tilt Brush.
We created a one-of-a-kind social media activation: tens of thousands from Google's social media audience submitted costume requests and we brought them to life in Tilt Brush. The campaign has received several million impressions to-date on social.
Made while Artist in Residence @ Google.
CAMPAIGN TEASER
How's your costume cauldron brewing? Whether scary or sweet, tweet a photo of your Halloween costume with #TiltOrTreat for a chance to have your look reimagined with Tilt Brush. The VR magic starts Monday, stay tuned! 👻 pic.twitter.com/oXYvrlh8Xi
— Google (@Google) October 26, 2018
SELECT PIECES
GOOGLE TWEETS
Pardon us, which way to the pumpkin patch? @angelahaddad's got directions. #TiltOrTreat https://t.co/qCkRoDPxRK pic.twitter.com/uP5IF9naHR
— Google (@Google) October 29, 2018
Zombie our guest. This one from @angelahaddad is a no-brainer! #TiltOrTreat https://t.co/JOoYw5DyEa pic.twitter.com/H2J7xfKrNO
— Google (@Google) October 29, 2018
Thanks to @angelahaddad, your costume is far out *and* out of this world. #TiltOrTreat https://t.co/Jlpd1k31kU pic.twitter.com/p2N2mtIW8W
— Google (@Google) October 29, 2018
Thanks for getting this party startled! Happy #TiltOrTreat from VR artist @angelahaddad. https://t.co/4VySRj9pSn pic.twitter.com/VjKWN8oLcS
— Google (@Google) October 29, 2018